SPELL // Meadowland
Meadowland has arrived.
The inspiration was drawn from so many decades in fashion with handiwork and wanting a feel of craft. The inspiration came from 1930s nightwear in Edwardian style lace details, 70's style shapes but with a spell flare, 1940s kitsch curtain prints you may find hanging in a prairie cottage.
The shoot was inspired by a story in a faded magazine you found in a farmhouse in the South of France. Meadowland was able to achieve 96% of this collection being sustainable, it was crafted from fibre portfolio, recycled cotton and responsible wool standard wool.
Meadowland was made for modern romantics, lived outdoors. The collection is based off lace intimates under flannel. The whole collection is transeasonal in your wardrobe and items you can mix match for that lived in boho style.
Meadowland now on the @spell blog a collection for modern romantics with an affinity for a life best lived outdoors in wide open spaces. We simply cannot get enough...launching
Wednesday April 27th 10am AEST #spellmeadowland
Photography @wolfcubwolfcub Photography Assist @jamessimpsonphoto Beauty @lucianarose